Out Fitter

April 7, 2016 – 05:48 pm

Country Outfitter

ACORN INFLUENCE HELPED COUNTRYOUTFITTER.COM OUTRANK THE COMPETITION IN SEARCH AND BUILD A BASE OF QUALIFIED EMAIL LEADS TO PUSH THEM FROM SMALL ONLINE RETAILER TO AN ONLINE WESTERN WEAR POWERHOUSE.

SEO AND EMAIL ACQUISITION

Country Outfitter needed to improve organic search engine rankings and gain email subscribers to support their plans of taking over the cowboy boot and western lifestyle retail segment. What started as a tiny retailer in a strip mall, Country Outfitter has since grown to dominate a huge market share and disrupt the entire online western fashion retail sector.

Acorn Influence played a significant role in building the Country Outfitter brand presence online through a promotional blog party for a group of influential Arkansas Women Bloggers at their annual conference. Acorn asked participants to write blog posts about their boots and give a pair of boots away on their blog for readers. Entries were entered into a Country Outfitter giveaway squeeze page and subscribed to the Country Outfitter email list.

In just a one-month long campaign, Acorn Influence increased organic search traffic by 400% and email subscribers by 7, 500 to help firmly establish Country Outfitters as the go-to western brand online.

Source: acorninfluence.com

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